Extended Characters

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Extended Characters

From Jim on 11 April '98
adding to Re: META and...Darned Computers posted by Ole Fatt Guy

>>Would the following :
>><META name="keywords" content="byrå,talarstöd, ställ">

>>be preferable to:
>><META name="keywords" content="byr&oring;, talarst&oring;d, st&amul;ll">

Yes, the first instance would be better in your META tags because
robots read straight code and index it as such, so somebody searching
for 'byrå' would get 'byrå' in the results... if it only appeared in
the META tag. In the body of the page it would have to be the HTML
characters, of course.

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Reply:	>>>Would the following : >>><META name="keywords" content="byrå,talarstöd, ställ"> >>>be preferable to: >>><META name="keywords" content="byr&oring;, talarst&oring;d, st&amul;ll"> >Yes, the first instance would be better in your META tags because >robots read straight code and index it as such, so somebody searching >for 'byrå' would get 'byrå' in the results... if it only appeared in >the META tag. In the body of the page it would have to be the HTML >characters, of course.