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Re: Off Web Promotion Of Websites.
From Jim on 18 June '98
adding to Re: Off Web Promotion Of Websites. posted by Patrick

I'll be the first to admit that when it comes
to offline promotion, I know absolutely bugger
all, so this topic fascinates me.

One enquiry per 300 mailings sounds far more
realistic to me than 10% sales. In fact, what
makes it even more incredible is that the
chap who achieved this 10% is in the UK,
where nobody ever buys anything, especially Net-
related stuff - I know, I live here ;-)

But then again, as I said, I know nothing...


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