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Re: Placement of Sub-pages
From Jim on 20 January '98
adding to Placement of Sub-pages posted by Richard Maher

>Subsequent to listing, the InfoSeek robot
>listed all my sub-pages, including 12 which
>were link pages only.

I presume you mean a list of links to other sites?

>Interestingly enough,
>these 12 ended up with signifigantly higher
>placements than the primary on my main
>keyword search.

>There are no additional occurrences of the
>keyword on any of the sub-pages or in their
>URL names. The sub-pages are more likely to
>be individually bookmarked and receive a
>higher number of hits. They are also more
>likely to be linked to from other sites.

Why? The main reason people bookmark and award
links to other pages is if they have good content
and information which, by definition, means that
the info will have a high rate of keywords related
to the topic. This is why I find it hard to believe
that these pages have "...no additional occurrences
of the keyword on any of the sub-pages".

>Does the number of hits or "link to" have a
>significant enough effect to make a placement
>variation of 40 positions?

It's been rumoured that this can have an effect,
but there's no evidence. You imply that 40
positions is a lot, but it depends on your topic.
40 positions in a search for "sex" is positively
miniscule, but 40 positions for "hand carved walking
sticks" is galactic.

>I have temporarily, replaced the content of
>the top sub-page with a "near copy" of the
>primary page to take advantage of the higher
>placement.

Sure, good idea.


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