deadlock Message Board
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Re: Yahoo Search Newbie
From Jim on 22 Feb '99
replying to Yahoo Search Newbie posted by Joe

>do people search differently with Yahoo than other SE's? Is that what
>you're suggesting? That people don't search with keywords within
>Yahoo? Are you saying they search with say a 'business and economy'
>category? Please advise.

Good question. Yahoo! has two search methods: a) you can search for
keywords or b) you can "browse" the categories. Users who browse will
nearly always visit the main (non-regional) categories UNLESS they're
looking for something specifically "physical", for example a local
restaurant.

So what I'm saying is that with a regional listing you'll catch just
as many users by the search method, but you'll lose out on the
'browsing' traffic - a significant percentage, I'd say.




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